NetExel Consulting, Inc. is a Houston based company that specializes in Internet consulting services including web site development, e-commerce applications, custom software development, web marketing , web hosting. Our mission is to provide our clients with superior web solutions that surpass the strictest standards of excellence and to bring valuable technical insights into their dynamic business environment.

Our team has been producing web applications since the early 1990's. Our diverse and eclectic staff consultants have experience in state of the art technologies. Our consultant's first step is to assess the business needs of our clients then work out the best way to use Internet technology to meet them.

• Web Development

  • Web Design:

    NetExel Consulting provides a wide array of design services including designing new sites, updating, revising, and maintaining current sites and much more using state of the art technologies. 

The sites we design are easy to navigate and as technical as you need. Our sites have unique and custom graphics designed to work on the Web and the functionality necessary to achieve your business objectives for local and global marketing, customer relations, electronic commerce, and much more. We are committed to working with you and providing you with the solutions to take a step higher in the new technological era.

    NetExel Consulting understands that each business has unique and specific purposes for their presence on the Internet. Our web developers are trained to work with you to assess your individual business needs and assist in selecting the web design and functionality that will best enhance your current business goals. Our developers use state of the art Web Technologies.

    At NetExel Consulting, we believe that the design of web sites is driven by business requirements not just technology and we take pride in nurturing every aspect of our clients' web sites from start to finish.

    Intranet & Company Portals:

    You don't have to be a big company to make effective use of an intranet. Many companies use an intranet simply as a an easy way to centrally store documents and other company information. I have experiencing with building intranet-based applications which I can bring to your company to create an intranet that makes your tasks more efficient.

    Whether you are converting a legacy system or starting from scratch, we work with you to outline your needs, architect a system, develop custom components, and configure the hardware and software to take your intranet from concept to reality. Our goal is to meet your internal communication and applications needs while staying within an agreed upon budget.

    We realize that the success or failure of an intranet can rest with how well it is accepted within the company. It is common for employees to resist change. By involving them right from the start of the intranet project, we can eliminate much of the negativity that would otherwise jeopardize the project.

• E-Commerce

  • For many businesses, static sites still form the basis of their presence on the Web. Other sites take orders and sell goods directly, publish information, and offer their clients on-line services that improve their commercial relationship. NetExel provides all the functionality required for e-commerce sites.

    NetExel Consulting develops e-commerce applications dedicated to our client's complete business needs. We assist our customers in strategically aligning their business goals with the tools and technologies available to them through the Internet. We learn our customer's business, offer value driven suggestions, and most importantly execute the technological solutions required to meet their goals. We are committed to our customer's complete satisfaction.

Our e-commerce solutions integrate the very latest in on-line databases that can track your customers' preferences and predict their needs. So, whether you need a complex e-commerce application or an online shopping cart with few products, we have the right solution for you

• Business Graphics

  • NetExel Consulting’s document and fulfillment programs are designed to improve our clients’ current and future needs. The custom website application has become the most popular tool for our clients. It allows our clients to incorporate any combination of the following:

    • Traditional printing:
    

    • Stationery
    • Business forms
    • Brochures
    • Flyers
    • Booklets
    • Envelopes
    • Labels

    • Print management programs
    • Storage and distribution

    • Variable data personalization:

    • Logos
    • Desktop Publishing
    • Animation Effects
    • Editable Graphics

• Web Hosting

  • Coming Soon . . .

• Custom Software Development

  • Custom software development has become a necessity in today's marketplace. More so than ever, companies need to process vast amounts of information, with increasing accuracy, and in shorter amounts of time to remain competitive. 

we provide professional software development services, creating simple, easy-to-use software that make just about any task easier and less time-consuming. Whether you need a new system to track inventory and resources; a comprehensive package for tracking orders and shipments; or a robust contact management system we can help. 

Regardless of how tight your time schedule or budget may be, NetExel provides you with support through all phases of software development but without all the technical jargon. Our Programmers are experts with a broad knowledge of programming languages and a vast array of database technologies. We have extensive experience developing interactive, database-driven websites and web based applications.

    Our streamlined workflow enables us to provide custom programming services at a very competitive price, considerably lower than the typical in-house development costs. We use proven project management methods to meet your deadline and budget.

Our consulting services can help you to plan, organize and run your applications, enabling you to make the most out of your IT spending.

    Custom Database Design:

    Databases rarely garner the awe and respect like the more visible components of a software application or web site. And yet they're an integral part of the success of just about any software or web development effort. 

A database's primary purpose is to store data and then facilitate the speedy retrieval of that data. And because a business' processes are constantly changing, a database needs to be designed with expandability in mind. The requirement for both speed and expandability forms the crux of what database design is all about. 

We can provide a many different custom database design solutions that are tailored to the specific needs of your organization. We have expertise with traditional client/server type databases often used by companies for reporting and trend analysis, as well as the transaction-based databases commonly used on web sites.

    Web Based Application Development:

    Netexel can help turn your traditional applications into centralized browser-based applications.  Web applications can be securely shared anywhere, at a fraction of the cost of development and management of traditional applications. Reduce your costs and increase your bottom line through web based applications. 
 

    All of the traditional bells and whistles you have come to expect in your desktop applications can be done in web based applications. The only difference is reduced costs, greater control, and increased flexibility. Enjoy benefits such as:
    

    • Centralized Management and Upgrading
    • Reduced Cost of Ownership
    • No Software to Install
    • No Third Party Software Costs or Licensing
    • Ability to Rapidly Adapt to Change
    • Tight Integration to your Existing Data Sources
    • Customized Solutions

• Search Engine Optimization

  • Search engine optimization and positioning is challenging at best. It’s not a simple matter of adding a few tags that contain your important keywords. It is an art-and a science-since its is applying creative techniques to an in-depth study of the search engines and directories.

    Netexel use a collection of best practices that change your site in ways to improve the likelihood that it will appear in the top 10 results returned by a search engine such as Google, Yahoo, and MSN. The top 10 figure is important because research has shown that most search engine users don't go beyond the first page of 10 results when looking for something.

    Netexel is committed to meeting the search engine optimization & positioning needs of your web site, to help you increase traffic to your site and therefore increase bottom line.

    There are two primary methods of generating traffic from search engines:
    Search Engine Optimization (SEO) is a long-term strategy to increase the visibility of your web site on the main or “organic” search results of the major search engines and high-traffic portals including Google, Yahoo, MSN, AOL and Ask.com. This involves ongoing effort in several areas:

    • Creating keyword-rich text content that both users and search engines find valuable.
    • Making your web site search engine friendly.
    • Gaining and maintaining inbound links from other relevant, high-quality web sites.
    • Sponsored Search or “Pay per Click” give advertisers the opportunity to bid for placement of text ads on the major search engines. Advertisers may bid for the individual keywords they select and pay only when a user clicks through to an advertiser’s web site.

    The two primary PPC services are Google Ad Words and Yahoo Sponsored Search. The major search engines run ads distributed by one of these two services except for MSN which launched its own ad serving platform, AdCenter, in May 2006.

    In a few short years, paid search advertising has emerged as the most popular and fastest growing form of online advertising. It is expected to generate about $14 billion globally in 2006, 41% growth over 2005. About 42% of all online advertising expenditure is on paid search. Pay per Click accounts for 99% of Google’s revenue, $6.1 billion in 2005. Google dominates search traffic with a 40% market share of searches and growing. 
(Source: Piper Jaffray, 2006)

    Although Pay per Click is a paid advertising service, there are several advantages over SEO:

    • The potential for increasing qualified traffic is generally greater than SEO
    • A campaign can be launched and begin generating qualified traffic with a few hours of preparation.
    • Advertisers control their budget, ad copy and targeted distribution
    • Results are highly measurable including precise return on investment by keyword, enabling continuous refinement of your campaign.

    By contrast, the primary advantage of SEO is that once an effective program is underway, there is no cost for the incremental traffic gained. Of course, SEO and PPC are complimentary, and many companies with smart online strategies employ both methods of driving qualified traffic to their web site.

If you would like to know more about how we can assist with your project, and more importantly make it succeed, we can be contacted by completing the enquiry form below. We will get back to you as soon as possible with answers to your questions and suggestions.

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